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Fairtrade is a global movement for change that works directly with businesses, consumers and campaigners to make trade deliver for farmers and workers. Fairtrade is a simple way to make a difference to the lives of the people who grow the things we love. Their mission is to connect disadvantaged farmers and workers with consumers, promote fairer trading conditions and empower farmers and workers to combat poverty, strengthen their position and take more control over their lives.
Fairtrade Vision - a world in which all producers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future.
Better prices - including Fairtrade Premium which is an additional sum of money for producers to invest in business and community projects of their choice.
Better working conditions for the growers and producers
Selling more of their produce on Fairtrade terms enables Fairtrade producers to get fairer trading conditions, stimulate social change and engage in environmental protection.